Deliverability Strategist

We are currently seeking a Deliverability & Compliance Strategist based out of our Klaviyo London office to provide world-class service by working directly with our top tier customers to provide expertise and consultative services, reporting, best practices and strategic recommendations, delivering a white glove experience. You will be integral in improving customer email programs and helping customers get the most out of their Klaviyo performance. As a part of our customer-facing deliverability team, you will be considered the subject matter expert in all things email and a close partner with other customer-facing teams to ensure all Klaviyo customers get the most out of their marketing programs.   

Duties/Responsibilities:

• Provide consultative email deliverability strategies to your own book of business.
• Conduct in-depth investigations, reviews, and audits into email sending practices.
• Assist customers with blocklists, spam traps, and issues with mailbox providers.
• Monitor delivery metrics and create strategic plans to improve their outcomes.
• Provide in-depth analysis of performance quality measurements, to ensure customer programs are continuously improving and adhering to best practices.
• Effectively execute objection handling when necessary.
• Provide feedback to assist in improving tools and services offered by the deliverability team.
• Work with Klaviyo teams and new customers so that they understand the value and need for ongoing deliverability expertise.
• Take an active role in developing and managing broader enablement for Klaviyos. 
• Work closely with stakeholders to drive best practices in email design, personalisation, campaign segmentation, and responsive messaging.
• Take an active role in thought leadership through writing blogs, articles, and whitepapers.
• Represent Klaviyo in the deliverability community by participating in conferences, forums and mail lists.
• Passionate about providing an exemplary customer experience and building lasting relationships
• Demonstrated ability to deal with rapid change and a strong team player

Required Skills/Abilities:

• Customer-facing skills such as prioritisation, customer portfolio management, and presentation skills
• Ability to run reports on email deliverability, as well as analyse them and make recommendations based on that analysis
• Knowledge of common, email-related DNS record types and their functions
• Familiarity with bounce handling and categorisation
• Knowledge and standing within the email deliverability community, including industry groups like M3AAWG
• Foundational understanding of email, including FBL, DNS, SPF, DMARC, BIMI, and other core infrastructure
• Knowledge of email regulations e.g. CAN-SPAM, GDPR, and other local variations
• Availability for occasionally traveling to meetings and email industry events.

Experience:

• 2-3 years of work experience in an analytic, data-driven email deliverability role
• Experience in a customer-facing role, preferably at an ESP serving multiple medium to large senders
• Experience with third-party testing and analysis tools, like Seedlist tools, design tools, Postmaster Tools, etc.

What would be a bonus:

• Experience with SMS/MMS and other marketing technologies.
• Technical Writing/Blogging and Training Experience
• Has experience working with software / web development

Requirements:

• Full authorisation to work in the UK without any restrictions

Klaviyo in EMEA : As part of the Klaviyo team you will be looked after with some great benefits locally in EMEA including equity for all, private health cover for you and discounted for your household, financial and professional coaching, a generous annual learning allowance (£2.5k), 22 weeks full pay primary care giver leave (16 week secondary) and free books (yes, any books!) to name a few.